Blog

Goodbye Summer

  It’s so hard to say goodbye to summer. This photo was taken on a wonderful catamaran ride in Maui. The sun setting is metaphorically us saying goodbye to summer. A very majestic photograph yet relaxing that is reminiscent of the gentle trade winds of the islands. Do you know why they call it “trade […]

Beach Ball Trunks

We wanted our first trunks to be a slice of Americano. Being from the old school we have various brand inspirations built into these. This is our take on the traditional beach ball re-imagined into swimming trunks. Paired here with our “Brand Tee” featuring our registered trademarks. Model: Chris Agee Photographer: Kalonji Allmond

Brand Tee

The brand tee is one of our staples. We love the way it is so simple but definitely provides a brand impression. We always want to stay very clean in our approach and we just love the logo. Distinguished and oh so polished! Great shot @iamchrisagee.

Photoshoot for Re-launch of Website

  As we prepare to re-launch the site it was very important that we used our platform to provide an opportunity to an inspiring model. We did just that when @Iamchrisagee agreed to work with us. We had a great time on this shoot and we’re looking forward to great things from this young man.

The Art Collection

At our very core we encourage and support the Arts. Our passion shows up in this initiative we entitled “The Art Collection”. Every year we will purchase a piece of art from an artist to add to our collection. In the process we will donate in the form of a royalty a portion of the […]

Warming Up: New Hang Tags

As we started preparing to relaunch the site we wanted to add a new color into our mix. We came up with this. It’s truly a classic story when and how the decision was made. Think classic. We really did our research on choosing this green. It means a lot to us. When we started […]

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