So by now if you follow Ralph Lauren you may have seen the Morehouse and Spelman collection. I have added my two cents to the “move” on the “Inspired by Life, Art & Dreams” podcast. This is more than a surface level opinion. My intention was to give a business assessment of the collection. In […]
Varsity Noir: The vibe of this piece was to create a simple yet detailed version of a Varsity jacket. Acknowledging that people probably don’t need anything especially in these strange time presented a challenge. The challenge was that if someone could only have one Varsity jacket for the rest of their life what would that […]
This podcast episode is not for imaginary players. Don’t laugh. This is only for the official ones. LOL. This episode deals with staying attached to a team too long. In certain instances when the fans are upset about a particular player leaving a team they will burn that players’ jersey. Well I’m dealing with burning […]
When we started developing this program “Tennis” we wanted to really go in depth into our love for the sport. We gathered inspiration from several sources that we will not name. The “Tennis” program means so much to us from a historical standpoint. We’ll look back on this as one of our best collections. Joe […]
The audacity of me to think I can make an easily recognizable global brand, which seems to most, far-fetched. To me it was just the culmination of hard work and getting it out the mud. In the midst of all of the negatives that the fashion industry can convey I stand here in an unabated […]
We love stickers. You love stickers. Registering our marks was a very big deal for us. We put it all on the line. This sticker means the world to us and you have to admit the logo is well dressed.
In this episode we discuss how your engagement with brands, social media, television, emails etc are monetized. It may seem like a harmless thing but I believe you have a ton of power in your engagement. I try to explain how your “harmless” like or view is being monetized without you knowing it. In the […]